Viewed on computers and other devices that are capable of connecting with the Internet (such as PDAs and cellular phones), websites can be grouped into numerous types, depending on their use or the services that they offer. Some of them include the following:
Yahoo! is perhaps the most famous example of a very large website. The most popular and widely-used website, Yahoo! is a mixture of the different types of sites - it is a directory site and a search engine site, among others. Because of the enormous (and diverse) amount of information that it contains, the Yahoo! sitemap is an extremely useful feature in the Yahoo! website. A sitemap is a web page that lists the entire pages on a web site. Organized in a hierarchical fashion, sitemaps can be in textual or visual form (a diagram or an image). The Yahoo! sitemap serves as a blueprint for the Yahoo! website. Similar to a book's Table of Contents, the Yahoo! In addition, the Yahoo! sitemap allows web developers to put out links from across their sites, making it easier for search engine robots (or engine spiders) to find these pages. Because the Yahoo! sitemap improves the search engine optimization of a site, this feature can be considered a valuable tool for online marketers, whose aim is to stimulate and direct traffic to their web sites. Note, however, that the Yahoo! sitemap can only give you the 'basics'. Because it is important for web marketers to 'rank high' on main search engines, an effective web marketing strategy that promotes your web site is also very much needed. Listed below are some search engine strategies to consider: 1. Write a descriptive page title at the top of your webpage that avoids 'filler' words like "the" or "and". 2. Incorporate descriptive keywords on your home page, along with your business name. This is called "keyword prominence". 3. Include a Description Meta Tag at the top of the web page. This refers to the sentences (1 or 2 lines, with a maximum of around 255 characters) that describe the content of your web page. These are just some of the many techniques that you can employ to get more users to visit your website. The important thing is to focus on keywords - and let Yahoo! sitemap do the rest.
This article & more at Article Underground Articles 5. Give away an electronic freebie with your ad on it. Allow your visitors to also give the freebie away. This'll increase your ad exposure and attract people to your web site at the same time. 6. Combine your products or services into one big package deal with other businesses offerings. You could share a web site and advertise the package deal; which means double the traffic. 7. Submit your freebie to the online directories that list your particular item or service for free. If you're offering a free e-zine, submit it to all the free e-zine directories on the internet. 8. Participate on message boards. Post answers to other people's questions, ask questions and post appropriate information. Include your signature file at the end of all your postings. 9. Exchange classified or sponsor ads with other free e-zine publishers. If there is a huge subscriber difference between e-zines, one can run more ads to make up for it. 10. Post your ad on free advertising areas on the internet. You can post it on free classified ad sites, free for all links sites, newsgroups that allow ads, free yellow page directories, etc. Would you like to read the following article about How To Create A Sitemap? |
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